Difference between revisions of "Consumer Experience"

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'''Initiatives'''
 
'''Initiatives'''
Customer Relations Management (CRM) - understanding consumer preferences
+
* Customer Relations Management (CRM) - understanding consumer preferences
Consumer Outreach Programs
+
* Consumer Outreach Programs
Consumer Diagnostic Services
+
* Consumer Diagnostic Services
Convenient Access – Frictionless, Online Scheduling, same day appointments
+
* Convenient Access – Frictionless, Online Scheduling, same day appointments
Call Center
+
* Call Center
Convenient Services (One-stop Medical Services, Urgent Care, services locations)
+
* Convenient Services (One-stop Medical Services, Urgent Care, services locations)
Virtual Service (Telehealth, e-Visits, Text Messaging
+
* Virtual Service (Telehealth, e-Visits, Text Messaging
Customer Surveys
+
* Customer Surveys
  
 
Back to [[Essentials For Managing Both Health and Health Care|Essentials]]
 
Back to [[Essentials For Managing Both Health and Health Care|Essentials]]

Revision as of 15:25, 8 August 2018

Consumer Experience – with the healthcare system

Objectives

  • Patient Acquisition – via marketing and accessibility
  • Patient Engagement – to improve health behavior
  • Brand Advocate – Net Promoter Score
  • Retention – as a patient

Initiatives

  • Customer Relations Management (CRM) - understanding consumer preferences
  • Consumer Outreach Programs
  • Consumer Diagnostic Services
  • Convenient Access – Frictionless, Online Scheduling, same day appointments
  • Call Center
  • Convenient Services (One-stop Medical Services, Urgent Care, services locations)
  • Virtual Service (Telehealth, e-Visits, Text Messaging
  • Customer Surveys

Back to Essentials