Difference between revisions of "Consumer Experience"
From PatientRecovery
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− | + | Consumer Experience – with the healthcare system <br> | |
− | + | ||
− | * Patient | + | '''Objectives''' <br> |
− | * | + | * Patient Acquisition – via marketing and accessibility |
− | * | + | * Patient Engagement – to improve health behavior |
− | * | + | * Brand Advocate – Net Promoter Score |
− | + | * Retention – as a patient | |
+ | |||
+ | '''Initiatives''' | ||
+ | Customer Relations Management (CRM) - understanding consumer preferences | ||
+ | Consumer Outreach Programs | ||
+ | Consumer Diagnostic Services | ||
+ | Convenient Access – Frictionless, Online Scheduling, same day appointments | ||
+ | Call Center | ||
+ | Convenient Services (One-stop Medical Services, Urgent Care, services locations) | ||
+ | Virtual Service (Telehealth, e-Visits, Text Messaging | ||
+ | Customer Surveys | ||
Back to [[Essentials For Managing Both Health and Health Care|Essentials]] | Back to [[Essentials For Managing Both Health and Health Care|Essentials]] |
Revision as of 15:24, 8 August 2018
Consumer Experience – with the healthcare system
Objectives
- Patient Acquisition – via marketing and accessibility
- Patient Engagement – to improve health behavior
- Brand Advocate – Net Promoter Score
- Retention – as a patient
Initiatives Customer Relations Management (CRM) - understanding consumer preferences Consumer Outreach Programs Consumer Diagnostic Services Convenient Access – Frictionless, Online Scheduling, same day appointments Call Center Convenient Services (One-stop Medical Services, Urgent Care, services locations) Virtual Service (Telehealth, e-Visits, Text Messaging Customer Surveys
Back to Essentials